Back to school
Life's better
Client: PEP
Date: 2020
Services: Art Direction for campaign roll out
The Project Scope: PEP has always been the go to destination for parents to get their kids ready for school. With this campaign we wanted to lead with the facts, but still have a playful and welcoming message that they’re the number 1 school shop. Working closely with my Creative Director, a TV commercial was then planned and shot, the campaign then ran across print and digtal platforms.
